Lifecycle Marketing

Lifecycle marketing is a marketing strategy that involves connecting with customers throughout their lifecycle. The lifecycle starts as soon as they learn about your store and continues through phases of nurturing, conversion, and retention.

How to Write Product Descriptions That Sell More Products
Lifecycle Marketing

The Impact of iOS 15 on Email Marketing

Apple recently announced the release of its latest software update for iPhones: iOS 15. The update, which includes big changes to some of the iPhone’s …

Lifecycle Marketing

7 Amazing Order Confirmation Email Examples For Your Ecommerce Store

What differentiates a thriving ecommerce company from one that’s only treading water? Advertising, content, and other inbound efforts help, but the real secret lies in nurturing …

How To Choose The Best Email Marketing Agency For Your Online Business
Lifecycle Marketing

How To Choose The Best Email Marketing Agency For Your Online Business

A skilled email marketing agency can take your business to the next level. More than that, they can achieve measurable results quickly and scale your …

The Importance of Customer Retention for Shopify Stores
Lifecycle Marketing

The Importance of Customer Retention for Shopify Stores

Too many ecommerce stores focus their precious time, money and energy chasing new customers instead of capitalizing on their existing customers. Experienced marketers know that …

How to Turn Window Shoppers into Purchasers
Lifecycle Marketing

How to Turn Window Shoppers into Purchasers

In our last article, you learned a number of tips for getting people to your Shopify store and ensuring they stick around long enough that you can …

How to Acquire Leads for Your Shopify Store [SEO & CRO Tips for Shopify]
Lifecycle Marketing

How to Acquire Leads for Your Shopify Store [SEO & CRO Tips for Shopify]

Now that you understand the lifecycle of your customer, it’s time to start planting those seeds and growing relationships so you can develop a community of …

Lifecycle Marketing

Identifying the Lifecycle Stages of Your Customers

Whether you know about gardening or not, you can probably guess that you don’t tend every plant the same way. The care required by a …

Lifecycle Marketing

What Is Lifecycle Marketing? [How to Acquire, Activate and Retain Customers to Maximize Profits]

Lifecycle marketing is the new sales funnel. Whoa. That’s a lot of industry buzzwords for the first sentence of a blog post! Before we move …

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